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Xentro
Selected work

Foodora

Campaign rollout across web and brand touchpoints. Designed and assembled a full asset system for consistent delivery across channels.

  • Campaign Creative
  • Landing Page Design
  • OOH and Print Adaptations
  • 2023

Services

  • Campaign Creative
  • Landing Page Design
  • Digital Asset Production
  • OOH and Print Adaptations
  • Social Creative System

Category

  • Food Delivery

Region

  • Nordics

Scope

We built a single visual system that could scale across placements. Landing page layouts, in app and web visuals, outdoor and print adaptations, and social assets were designed to stay consistent while fitting each format.

Foodora project shot 1

What we delivered

Digital

  • Landing page layouts
  • Web and app visual modules
  • Banner and display variations

Campaign Assets

  • Key visuals and composition rules
  • Messaging hierarchy per format
  • Reusable templates for teams

Offline

  • OOH and print adaptations
  • High resolution production files
  • Format ready exports
Foodora project shot 1

What changed

Where the team previously hand-assembled each rollout, the new system gives them format-ready templates and a clear hierarchy of messaging. New campaigns drop into the system without re-deriving fundamentals.

Outcome

The campaign rolled out across digital and OOH on schedule. Internal teams now run subsequent waves on top of the same system, which has compounded into a reusable creative library.

Capabilities

Projects